Registration for the motofestival 2023

Be part of the motorcycle and scooter industry’s leading event and fire up enthusiasm for the upcoming motorcycle season.

Exhibitor area in 2

2023 season start at the motofestival

From 2023, the motorcycle season will kick off annually in Bern with the new motofestival. This first milestone marks a new beginning. The motofestival is a unique opportunity for you and the entire Swiss motorcycle industry to get the season off to a successful start.


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  • Present your latest products, best sellers and trends to around 55,000 visitors
  • Enhance your booth presentation with thrilling special shows and interesting talks
  • Engage and impress visitors in personal conversations and kindle the motorcycle fire in existing and prospective customers
  • Cultivate long-standing customer relationships and build new ones



This is the motofestival!

The community is the essence of every festival. We therefore focus on cultivating relationships with customers. In addition, six themed areas create a festival and adventure feeling and provide the ideal platform for a successful start to the upcoming motorcycle and scooter season.


New products that have never been seen before and that break the mould will wow even the old hands at the trade fair. #innovation

Action (hall)

This is where the sparks fly and stunts can be admired. From spectacular stunts to breathtaking acrobatics, the shows in the action hall are a real highlight. #action

Music and concerts

National and international performers ensure a good atmosphere and the right festival vibes in the evening. Live concerts provide a rousing finale to the trade fair days. #letsrock


Talks, forums and panel discussions provoke thought and build up anticipation for the next motorcycle adventure. Use these formats to intensify discussions and talks with your target audience. #inspiration


To provide an experience for all the senses, visitors should be able to test products for themselves. Give your visitors a live touch-and-feel experience of your products. #doityourself

Food Festival

Selected food stalls offer a wide variety of cuisine, ensuring a festival character and unadulterated pleasure. From bratwurst and pizza, burgers, biker steaks to alpine-style mac and cheese and various lounges, there is something to suit every taste. #foodfestival


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